Planned Obsolescence

Ever notice how you can say “they just don’t make it like they used to” about a lot of things?

For example, my parents have a clothes dryer that’s older than me. It’s complained a bit every now and then, but the thing is built like a tank and is still going after a few fixes. Modern ones seem to break if you look at them the wrong way.

Newer cars seem to fall apart much easier than the ones from, say, 30 years ago. What used to be fixed by a good hit with a ball peen hammer now requires more genteel computer diagnostics to figure anything out before you can start to make repairs.

I don’t know if this is true or not, but I heard that back in the 1940s and 50s, women’s pantyhose was of such high quality that the manufacturers worried they weren’t selling enough to sustain their businesses. Their product was so good that after a woman bought some, she didn’t need any more for a long time.

Enter the idea of planned obsolescence, or the intentional use of lower quality materials and construction to shorten the lifespan of a product in an effort to induce consumers to buy more of them. If it falls apart sooner, you’ll end up buying more units than you otherwise would have.

Here’s an odd thought: what if we are the lower-quality product? In 2017 the average life expectancy for Americans was 78.54 years. By comparison, at that point in Moses’ life, he hadn’t even stood before Pharaoh yet. Abraham didn’t have his first child until he was 86, and then he lived about 90 years beyond that. Noah was over 500 years old when he started building the ark, was 600 when the flood started, and he lived another 350 years beyond that until he was 950 years old! This was before antibiotics, nutritional supplements, and the medical knowledge we enjoy today. My friends, you and I are some of the best examples of planned obsolescence I can think of.

Even great figures of Biblical history are shuffled off the stage of God’s theater. Consider King David. Though flawed, he was one of the most genuine and passionate characters in the whole Bible. He’s the stuff legends are made of; as a youngster he vanquished a giant professional soldier with a sling and a rock, then went on to lead raids of enemy camps with ragtag mercenaries as his companions. Although defined as a man of war, his zeal for the Lord led him to set the stage for Solomon’s construction of the Temple by collecting an unbelievable amount of precious metals and other materials. Jesus came from the line of David, for goodness’ sake! At the end of his life, he was unquestionably recognized as a giant of the Faith. Yet even he was just a man, and was intended to play a small role in God’s overall plan. In spite of all his accomplishments, listen to how David is described in Acts 13:36:

“Now when David had served God’s purpose in his own generation, he fell asleep; he was buried with his ancestors and his body decayed.”

“Falling asleep” in the Bible is usually a euphemism for dying. That’s not the interesting thing though. There are a few different things we can take from this verse, but the two I want to focus on are 1. that he served God’s purpose “in his own generation,” and 2. when he had fulfilled God’s reason for putting him here on Earth, he moved on into eternity.

To the first point, can you imagine if you lived during a different time period? You could have lived 4,000 years ago, or you could have been placed on hold and not made your debut here on Earth for another 200 years. God put you in the here and now intentionally. You are a part of “your generation” because you are to fulfill God’s purpose within it. I don’t know what that purpose is and you might not either, but the fact that you’re reading this right now, today, means you probably weren’t born before 1940 or so. The “today” you see is not an accident or a random assignment, you belong here.

To the second point, you’re here on Earth to do whatever God put you here to do, and you might not be going anywhere until you do it. At some point after that He’ll escort you from this life, but it could be seconds or decades between when you “complete your mission” and you make your departure. To throw a curveball at the situation: almost none of us know with full certainty what our specific purpose is or when we’ll accomplish it.

Zooming back out to the big picture and our limited time on Earth, it seems we might be a little bit more like an aging toaster than we care to admit. We can tell when things are getting toward the end, but most of us can’t predict when we’re toasting our last bagel.

What are we to do then? I’ll summarize it as best I can:

Love God ferociously and use the talents, resources, and circumstances He’s matched you up with to make a positive difference in people’s lives, all the while giving the glory to Him. You will fall, you will have self doubts, and in many cases you will fail. There may be more bad days than good days, but you have been placed here, at this exact point in history, to make an eternal difference in some way.

There’s a song we’ve all heard a million times; it’s one we usually hear in December, but its message fits with the core of this post. If you were meeting the newborn King of Kings, and you simply couldn’t compete with the expensive gifts that others brought, one of the best things you could do is use the talents He’s given you to make Him smile. Isn’t that what we’re all after? (There’s a fun version of this song below.)  

Do your best to serve God’s purpose in your generation.

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